Our story
We believe in small businesses and great operators. The people who create the value should have a path to owning it.
We're investing our own time and capital in the first cohort because we want to prove this model alongside the first people we back, not sell a course or a franchise.
James Evans
Co-founder
Vinay Ayyala
Co-founder
What we believe
Excellence should lead to ownership
The people who do the work well should have a realistic path to owning the business.
The business side shouldn't be yours to figure out alone
Setup, systems, and marketing are learnable and can be re-applied from businesses that already work. Small businesses shouldn't have to reinvent the wheel.
A real business outgrows its founder
We're not here to help people freelance. We are here to help build companies that can hire, last, and be worth something.
